Ritual
DESIGN SYSTEM

Beautiful, on-brand emails that convert. Without starting from scratch every time.

A custom email design system built in Klaviyo, so every email you send looks premium. Just drag, drop, and send.

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You're putting real work into your products, your photography, and your brand. But if your emails are cobbled together from a basic template, they're not doing justice to any of it. Generic layouts, inconsistent design, and emails that don't showcase your products properly are quietly eroding the trust and credibility you've worked hard to build.

Your customers expect the same level of consideration in their inbox as they get on your website and social channels. The Ritual Design System delivers that.

A fully custom set of branded, conversion-optimised content blocks built in Klaviyo and Canva. Mix and match to create beautiful, on-brand flow and campaign emails in minutes, every single time.

Badly designed emails don't just underperform. They cost you customers.

Let's Talk

A complete design system and everything you need to hit the ground running

Everything included is designed to make sure you leave with a system you love, know how to use, and can build beautiful, on-brand emails from with ease.

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Full Design System Training

Everything you need to know to get the most out of your new design system, so you and your team can start building beautiful, optimised emails from day one.

Design Review Call & Revision

A dedicated call to review your new design system together, discuss any changes you'd like, and request amends. Up to two rounds of revisions included to make sure everything feels perfectly on brand before we finalise.

Three Pre-Built Campaign Templates

Three ready-to-use campaign templates built in Klaviyo for your first product launch, sale, and promotional email. Just update your content and send.

Best Practice Design Guides

Practical checklists and best practice guides to help you maintain design quality and consistency across every email you send.

Two Weeks of Email Support

Two weeks of follow-up support while you start implementing, so any questions get answered quickly and you feel confident using your new system.

30+ Branded Content Blocks

A comprehensive library of branded, conversion-optimised content blocks covering all the essentials plus blocks customised to your specific brand needs. Built in Klaviyo and Figma, ready to mix and match.

this is for you if...

You're confident managing your own email strategy and sending your own campaigns 

Your current templates are letting your brand and products down

You want a system that makes building beautiful, on-brand emails quick and effortless

You're using Klaviyo

this isn’t for you if...

Your brand identity isn't yet defined and you don't have clear brand guidelines, fonts, colours, or a logo in place

You don't want to increase the perceived value of your brand and products in the inbox

You don't care about the impact poorly designed emails have on customer trust

You'd rather spend hours designing emails from scratch every time instead of having a repeatable system that saves time, looks premium, and converts

"We've really elevated our brand communication thanks to you."

It has been a true pleasure working with Chloe, and we have made a significant step forward and elevated our brand communication thanks to Ritual Retention.

Lena A.
Founder byEkoise

"A Winning Flow strategy...The figures to date have exceeded our expectations"

For a consumer-facing business, email marketing is a must. Chloe has built a winning flow strategy to engage our audience and drive sales through Klaviyo. The figures to date have exceeded our expectations.

Stephanie D, Founder of Leapfrog

"The stats speak for themselves: we continue to see a solid revenue return each month"

Working with Chloe and the team has been great, very professional, and they over-deliver on expectations. The stats speak for themselves: our returning customer rate has gone up, and we continue to see a solid revenue return each month. If you're on the fence, just do it. You won't regret it.

Jon W,
Founder of Sutsu

Your Investment

Beautiful, optimised emails that convert for every send from here on.

Ritual Design System

£795+VAT

Special INtroductory pricE

We'd rather have an honest conversation than point you in the wrong direction. Book a free consultation call, and we'll talk through where your email design is now, what the system would look like for your brand, and whether the Ritual Design System is genuinely the right next step.

No hard sell, no obligation.

Not sure if this is right for you?

Book A Free Consultation Call

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